Skip to main content

Advantages of Mobile Apps for E-Commerce Websites

Ever since the mobile revolution took place, the apps are everywhere and for everything. While an app might not be suitable for every company ex. a construction business, it is imperative in today’s time that an ecommerce portal also has a full functioning App. 

With most of the internet traffic increasingly coming from mobile and tablet devices, it is a clear sign that customers are using their phablets and mobile devices to surf the net. A Mobile App is basically an application which can be downloaded by the user and placed in the menus of their devices for direct use instead of visiting a website again and again. There are a lot of advantages that a Mobile App gives to E-commerce companies and their customers, some of them are –

Loyalty – Instead of going through many online portals while searching for a product and wasting time and energy, it’s much more efficient to just download an app of an E-commerce portal and open it whenever one has a shopping need. It allows customers to save their time and the e-commerce websites get loyal repeat customers.

Convenience – Many people have migrated to handheld devices for their surfing needs, a mobile app is convenient for them as they can just click on it and start their buying process without any hassle. Moreover a customer can be anywhere in office, on the move etc. and can buy products from a mobile app as long as they have an internet connection.

Quick process- Mobile app once downloaded makes the process of buying smooth and efficient. The functionalities which take a lot of time to load on a browser, load instantly on a mobile app once it has been downloaded.

Phone features – A mobile app can use the features within a phone to increase user experience for ex. touch screen devices have this ability to recognize fingers flips which can be used by an app when a customer is browsing through the range of products, it’s much more convenient than clicking every time. Camera, GPS, QR Code scan etc can be used by a mobile app. Features like GPS also allows the e-commerce website to identify the location of the customer, estimate the time of delivery and let the customer know instantly.

Notifications – A mobile app allows e-commerce companies to send notifications like sales,discount offers etc. directly to the customer and be sure that a customer would be at least seeing them. It helps in increasing sales as customers who receive notifications letting them know that discounts are available on the products of their choice are more likely to go ahead and make a purchase. A lot of people don’t go through a promotional e-mail or newsletter but a mobile notification is a short and efficient way to let your customers know that you are offering a discount.

Preferences – A mobile app can save the information related to a person’s buying preferences and habits. It helps customers and e-commerce websites both, a website can target what to display and feature on the home screen of a mobile app for a particular customer and a customer can find the relevant products quickly. 


  1. Well Written Article,Excellent Post,very interesting article,thanks..

  2. This comment has been removed by a blog administrator.


Post a Comment

Popular posts from this blog

3 Problems After Moving WordPress Host and Their Solutions

Many WordPress users think a million times before shifting to a new web host, server or a new domain because of the fear of loosing their data, visitors or search rank. To some extent, their fear is genuine because a lot of problems may be caused after WordPress server migration which may eventually result into data loss, page load errors and even site rendering. In this post are three common problems which comes up after host migration and some effective ways to solve them.

Three Sources to get paid "likes" for your Facebook page

Almost every blogger and webmaster uses social media to get visitors on their websites and blogs. Facebook is one of the largest social media traffic resource. While many webmasters believe in making quality content and attract visitors to their site, many try to get a strong start up base for their websites. There are many services on the internet which provide fans and followers to your social media pages in exchange of some amount of money. Here are three of them you can use to get Facebook likes.

10 most common logo design mistakes

Designing a logo or getting a logo designed nowadays is quite multifaceted and difficult. As the technology is progressing and advancing each day. So is the logo designing business, the competition is getting more complex by each passing day and so is the designing. Although there are numerous tools and techniques which can be utilised to design auspicious and pertinent logo designs for the companies and brands.While designing a logo most of the designers make some very stupid and careless mistakes. And these mistakes lead them to devastation, there are numerous mistakes done by the designers although they are quite small but highly affects the whole look of the design. In logo designing very minuet details are noticed and thus one has to be very careful while designing a logo. 1. Using the wrong typography There are heaps of websites to download fonts at no cost however be responsive of the latent consequences in terms of authorisation as well as rights, which might leave you having…